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    What if the story about Black families has been wrong all along, and the data proves it? Dr. Iheoma Iruka joins Janice Robinson-Celeste on this episode of BACKtalk to unpack findings from the Black Family Census Study. Instead of another conversation about what is broken, this one is about what Black families are already doing right, and how to build on it with intention. What You'll Learn: ✅ What the Black Family Census Study reveals about how Black families really define thriving ✅ Why parents' own wellbeing is the foundation for raising confident, thriving kids ✅ How everyday moments of connection help children build a strong sense of identity ✅ Why community and collective care matter more than individual achievement ✅ The difference between being rich and being wealthy, and why it matters for Black families ✅ Why more Black families are creating their own schools, pods, and support systems Why This Matters: Black families are so often talked about in terms of what is missing. This conversation flips that narrative and shows what is already working, backed by real research, so parents can recognize their own strength instead of only their struggle. Meet the Guest: Dr. Iheoma Iruka is a professor at the University of North Carolina at Chapel Hill, where she leads the Equity Research Action Coalition at the Frank Porter Graham Child Development Institute. Her research centers Black families and challenges deficit-based narratives by studying what is actually working in their homes and communities. Chapters: 0:00 Intro / Cold Open 1:55 Meet Dr. Iheoma Iruka 3:16 Her Research Home: UNC Chapel Hill and the Equity Research Action Coalition 5:36 A Personal Journey Rooted in Her Mother's Story 10:43 What "Thriving" Really Means for Black Families 15:44 Teaching Kids About Identity and Race Early 20:58 Why Community and Collective Care Matter 26:31 Rich vs. Wealthy: The Chris Rock Wealth Lesson 31:46 Why Black Families Are Building Their Own Systems 36:41 Cultural Wealth: Joy as an Asset 42:35 What America Needs to Recognize About Systemic Racism 44:55 The Reparations Conversation 48:03 A Family History Rooted in Slavery and Survival About BACKtalk: BACKtalk is the interview series from Successful Black Parenting Magazine, where Janice Robinson-Celeste speaks with experts about the issues affecting parents raising Black children and the families who support them. 👍 Like this video if you needed to hear that your family is already doing more right than you think. 💬 Tell us: what is one strength you know your family passes down? We are listening. 🎧 Listen to more conversations from BACKtalk on Spotify: https://open.spotify.com/show/5SvuNxTJKD0BE4NnWuiHQL 🌐 Explore more parenting resources, expert interviews, and articles from Successful Black Parenting Magazine: https://successfulblackparenting.com/ 📺 Subscribe to Successful Black Parenting Magazine for more expert interviews and resources for parents raising Black children. 📲 Follow us on Instagram @successfulblackparenting 💼 Connect with us on LinkedIn: https://www.linkedin.com/company/successful-black-parenting/posts/ 🧰 Free Parent Tools https://successfulblackparenting.com/free-parent-tools-printables/
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